"More and more people are shopping locally, buying organic and creating a business opportunity for growers..."
If you want to get your business started quickly and easily and eliminate as many mistakes as possible, you want to learn from an expert in your field - someone who has successfully accomplished what you want to achieve.
See how gardener Mike McGroarty started growing and selling plants from his small backyard (21 Plants that are Easy to Grow & Sell Like Crazy!) and turned a sizable profit. He shares his secrets of how you can successfully operate a profitable plant-growing business on under a half acre of land.
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The Gardener's Secret Handbook
Gardening Business Plans:
Business plan templates can be very helpful for new business owners, because they give you an outline to follow in planning out your business. Business plans don't just help you organize and start your business, they actually help you run it - keeping you on track to meet important deadlines and goals.
They are especially important if you are trying to obtain financing. With a proper business plan for your gardening business, it's much easier to get financing from a lending institution.
Marketing and Selling Your Herbs
- Get Listed in Search Engines
SubmitExpress will submit your herb business website or online store to the 20 top search engines free. All you do is enter your website address once, and their automated submission tool will do the rest. To use this free tool, you agree to receive their free newsletter by email. Submit now >> SubmitExpress
- Get Found Locally - Online
Some people don't use the yellow pages or local newspapers or publications to find products and services in their city - they look online, and you don't want to miss these savvy customers. Local Search is a quickly-growing advertising space that is an easy, low cost way to reach your local target market.
- Postcard Marketing
Do a postcard mailing to introduce your home grown herb business to potential customers in your area. Using low-cost online services makes this an easy marketing task. First, decide on a special offer or hold a grand opening sale. Second, design your postcards online using professional postcard templates with VistaPrint (you can get 50% off here). And third, get targeted leads from a lead generation company like Resource Nation.
- Email Marketing
If you have a website for your herb business, you can save even more money by marketing to your customers by email. No email list? No problem. Email marketing companies like ConstantContact will help you build a customer list with their customizable website sign-up form.
They also give you email templates you can use to design professional emails. Their program delivers emails for you, and they include real-time reporting. You can try their service free for 60 days, no credit card is required. Start now: ConstantContact 60-day free trial. Have a list over 100,000? iContact.com has special pricing for larger accounts. Watch free video.
- 29 Ways to Find Herb-Buying Customers
Find out what promotion strategies work - from experts. Get many more low cost, easy and even free marketing tricks with this downloadable guide >> Small Business Marketing Strategies
Herb Business Resources:
Another herb growing business start-up resource is Growing Your Herb Business. Professional Herb Grower Bertha Reppert shares how she launched The Rosemary House, a Pennsylvania herb and spice shop in business for more than 25 years. Her experience can help you with your own herb business.
She knows everything you would want to know about running a successful herb growing business, and she also includes imaginative ideas for effective packaging, how to host special events and seasonal promotions. You'll even find out how to expand your business through wholesaling, mail order catalog sales and newsletters.
Get it Now: Growing Your Herb Business rated by customers
Herb Filled Pillows Make Over a Million Dollars
Lauren Rosenstadt was a single mom working at a herb company in Bethesda, Maryland. A herb (pronounced "erb") is a plant that has medicinal, savory, or aromic qualities. One day while at lunch with a friend whose daughter suffered from insomnia, Lauren thought, "If I could fill a pillow with herbs, that would be soothing and help my friend's daughter sleep."
A few days later, Sydney Greensheep, a pillow shaped like a sheep and filled with dried herbs, was completed. Lauren gave Sydney to her friend to try with her daughter. The next morning her friend reported, "It's unbelievable, she slept like a baby!"
Insomnia is epidemic in our fast-pased American lifestyle. 40-50% of Americans complain of occasional bouts with insomnia. 10-15 percent of the US population suffers from chronic insomnia. Every year, as many as 10 million Americans seek a physician's help for sleep disorders. As many as 10,000 automobile accident deaths each year are the result of someone falling asleep at the wheel.
Lauren showed Sydney to her boss, who was impressed enough to provide her with space in the company's booth at a trade show. Many trade show visitors liked the herb stuffed pillow idea, and by the end of the show, Lauren had orders for over 100 pillows.
Lauren hired a seamstress to sew the sheep-shaped pillows. Then, she stuffed them herself. The trade show buyers put the pillows on display in their shops, and within days they all sold for between $18.00 and $22.00 each.
Encouraged by these results, Lauren sent samples to department stores and specialty shops. Orders started rolling in. To sew the pillows, she enlisted small home business sewers. It was hard work to deliver bolts of fabric and 40 pound bags of filling to their homes. Within the first year, she grossed over half a million dollars.
Now, Lauren's Herbal Animals can be found in over 750 body care, gift and natural living shops worldwide. Lauren's company employs 13 people and has revenue of over a million dollars a year.
It's interesting to note that Lauren Rosenstadt didn't start out as a hobby seamstress or craft person. She was a person who used her insight to help a friend confort her daughter. After recognizing an opportunity, Lauren didn't let up. She did the thinking and the work necessary to achieve success.
Visit Lauren's website www.herbal-animals.com | Bucaro TecHelp. To learn how to maintain your computer and use it more effectively to design a Web site and make money on the Web visit bucarotechelp.com To subscribe to Bucaro TecHelp Newsletter Send a blank email to subscribe@bucarotechelp.com
21 Plants that are Easy to Grow & Sell Like Crazy
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